Going beyond the webinar
It’s not surprising that webinars and so called ‘virtual events’ have become such an important part of the marketing mix in 2020, as the pandemic has limited travel, face-to-face meetings and physical...
View Article2021 digital marketing predictions
At the start of the year, there’s normally a blizzard of agency predictions on what the next 12 months will bring by way of digital marketing innovations and why you should come to agency X or Y to...
View ArticleAre virtual alternatives becoming mainstream?
Virtual technologies – virtual reality, augmented reality virtual events and webcasting have all – at one time or another - been seen as tricky to implement, difficult to get right and so not worth...
View ArticleRecognising our commitment to excellence
At Novacom, our polestar is embodied in one phrase: pragmatic thought leadership. This is a sincerely held principle because, as a team, our sole objective is to deliver on the promises we make to...
View ArticleNovacom named as one of the UK’s top performing B2B agencies 2021
We’re very pleased to announce we’ve been ranked as one of the UK’s top performing agencies in the B2B Marketing Agency Benchmarking Report, entering at No. 8 in the Top 15 Rising Stars Category. The...
View ArticleExperiential marketing delivers greater value in a virtual world
Experiential marketing has been around for a very long time now. But even now many B2B marketers still have little or no direct experience, and plenty in this sector have only a vague understanding of...
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